Reels Is Shaping India’s Video-First Future Across Gen Z, Women & Bharat

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Abstract
Findings from new Meta-commissioned studies by IPSOS show that India’s video economy has become truly nationwide, with Reels emerging as the defining short-form video platform driving discovery, culture, creator engagement and commerce across Gen Z, women and Bharat audiences.
The post Reels Is Shaping India’s Video-First Future Across Gen Z, Women & Bharat appeared first on Meta Newsroom.
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